Who said that your content should be posted only once in one form on your site or someone else’s site? While posting the same article across many sites may not have the desired effect (you may stumble upon duplicate content issues as the number of copies grows), reusing the same content in different formats can be a great way to get backlinks.
So you’ve posted an article on your site, then what? Here are a few ways how you can re-purpose it in order to get backlinks:
- Convert the article to a PDF and submit it to document sharing sites
- Collect several articles and create an e-book, submit it to e-book directories
- Turn it into an audio (via a text to speech service) and submit it to podcast directories
- Turn it into a video and submit it to video sharing sites
- Create custom RSS feed just for that article (as opposed to your whole site) and submit it to RSS directories
Thanks for reading!
